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Beyond the Basics

Launching a product globally can be a challenging process for manufacturers. Learn from Nemko expert, Lars Mellander, about the common pitfalls that hinder the successful Global Market Access launch of your product. Lars goes into the specific details surrounding the essential considerations that will impact your success. These considerations include: the product type, the markets you intend to sell into, power system considerations, regulatory model numbering scheme, trademark identification, labelling, factory locations, critical components and more; and the importance of having these essential considerations at the "top of mind" at a very early stage of planning the product launch.